The Pearl of Africa Tourism Expo (POATE) is an annual event held in Uganda to showcase the country’s tourism potential and attract investment in the sector. The expo typically features exhibitions from various players in the tourism industry, including tour operators, hotels, lodges, airlines, and government agencies.
POATE provides a platform for networking, promoting tourism products and destinations, and fostering partnerships within the industry. It aims to highlight Uganda’s diverse attractions, including its wildlife, national parks, cultural heritage, and adventure tourism offerings.
The event also includes seminars, workshops, and panel discussions on topics relevant to the tourism industry, such as sustainable tourism development, marketing strategies, and policy initiatives. POATE plays a crucial role in raising awareness about Uganda as a premier tourism destination and in driving growth in the sector.